Since 1984 FCI has been specialising in premium garment design and manufacture for some of the finest brands. The company began by producing the iconic Burberry trench from a small factory in the East End of London. Today they operate design and manufacturing facilities between London and Bangladesh with over 10,000 employees. Socially and environmentally responsible they create pioneering products, ethically produced. The end-to-end solution for premium garment design & manufacture.

Junior were tasked with brand positioning, a brand identity and a new website. Under the umbrella of FCI (Fashion Club International) sits five sub-brands ranging from high quality basics through to precision tailoring. The FCI master brand includes a geometric logotype and an iconic circular motif created from weaving thread in recognition of the interconnected and international aspect of the brand. The FCI mark sits alongside each of the sub-brand logotypes ensuring consistency while specialist brands are distinguished through the use of a different typeface. The identity includes a rich, eco green while each of the five sub brands have an individual colour designed to be stackable and sit alongside the signature green. The new site showcases their ethical credentials and rich heritage while photography catalogues their manufacturing capabilities.