Based on Traditional Turkish barbering, Ted’s delivering unique haircuts and shaving services to the city gentlemen. Full of soothing and luxurious treatments, Ted’s grooming room provides everything from hot-towel experiences to ear flaming to razed sharp shaves. Comprised of over 12 locations around London, Ted Baker came to Junior in search of product packaging for their new barbering range.
Made to not only standout online but to also look intriguing and purposeful, Junior designed the packaging with the end target of it being sold in Ted’s grooming rooms. As a long-established sign to showcase the location of a barber shop, the pole is an iconic feature of this rich history. This was chosen by Junior as the main source of inspiration for the product packaging, signifying tradition and talented craft. The white maintains a refined and clean look with the gold used for added luxury. Piled high, the products look striking whilst are still in keeping with the interior, catching the customers eye instantly. Junior and Ted Baker have since worked together, creating a custom barbering experience for each gent.